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Seoul — New York · Blush 2026

Blush:
a flush of light.

A sheer wash of colour that moves with you — pressed high on the cheek like a whisper, worn like a second skin.

NARS Blush, Liquid Blush & Highlight
Fig. 01 — Blush · Liquid Blush · Highlight
NARS Liquid Blush
Fig. 02 — Liquid Blush
Shop the Blush → Watch the film →
NARS campaign portrait
Our Philosophy
N

Blush, not mask —
a trembling light on the cheek.

Born from the studio and worn on the street, NARS distills quiet luxury into a single sweep of colour. Each blush is a veil of pigment and light — weightless, luminous, and wholly alive on contact.

We keep the ritual slow: one sweep, pressed, never plastered. The result is a cheek that looks lit from within, as though the colour were borrowed rather than worn.

Read more About →
NARS campaign ambassador portrait
The Face

Colour, worn like a second skin.

Our ambassador keeps the ritual intimate: powder pressed high on the cheek, a single sweep of blush melted over it. Nothing loud. Everything felt.

Each frame is unretouched and unhurried — the quiet confidence of colour that belongs to you.

— NARS, Seoul Studio
CampaignBlush 2026
LocationSeoul
FinishUnretouched
Texture Study

A film of colour,
a flicker of light.

Watch the blush bloom. A sheer veil of pigment and light melts into the skin like liquid silk — catching the light, then releasing it. This is the flush you feel before you see it.

FinishSoft-Focus Glow
PigmentSheer Buildable
FeelWeightless Silk
Orgasm · 愉悦红粉 Slow Burn · 慢热 Behave · 克制 Impassioned · 沉溺 Orgasm · 愉悦红粉 Slow Burn · 慢热 Behave · 克制 Impassioned · 沉溺
NARS Liquid Blush
The Signature

Liquid Blush:
The Weightless Flush

A sheer, buildable wash of liquid colour. It melts into the skin and flatters every undertone, catching the light where you want it and nowhere you don't.

FinishDewy Sheer
Wear8 Hours
Size6 ml
Shop the Liquid Blush →
Campaign Film · Loop
The Blush Ritual
Seoul — NARS Studio
A flush of colour, caught in motion “One sweep of blush, a rush of colour — the NARS way.”
The Collection

Four shades, one skin.

View all shades →
NARS Powder Blush Orgasm
Powder Blush · #ORGASM#
Orgasm
愉悦红粉 · 오르가즘
NARS Powder Blush Slow Burn
Powder Blush · #慢热#
Slow Burn 959
慢热 · 슬로우 번
NARS Liquid Blush Behave
Liquid Blush · #克制#
Behave
克制 · 비헤이브
NARS Liquid Blush Impassioned
Liquid Blush · #沉溺#
Impassioned
沉溺 · 임패션드
“NARS has done the impossible — a cheek colour that disappears into the skin and leaves only light. It is the most quietly confident blush of the season.”
— Wallpaper*, The Beauty Annual
The List

Borrow the light.

Private previews, shade drops, and the occasional love letter from Seoul.